It pays to be a VIP member
All new members enjoy 10% off their first purchase online. For every £1 spent you earn 1 Pie point. You also earn points for logging into your account each day
How it works
Earn Points
Earn points every time you make a purchase. £1 = 1 point
Redeem Rewards
Spend your pie points on any purchase at checkout
Join the VIP Club
Be the 1st to hear about special offers, new products, events and competitions
FAQ about Pie Points
Enjoy exclusive discounts, rewards, and 10% off your first purchase. It’s fast and free to join.
HOW DO I EARN POINTS?
Every purchase you make is rewarded with pie points. Your pie points will be displayed in your online account, pie points are online only and cannot be earned in shops.
WHERE CAN I FIND MY REWARDS?
You will receive updated information about your current offers and rewards on your account page or via email.
HOW DO I SPEND MY POINTS?
Your Pie points can be applied at the checkout online by sliding across the pie point slider in the checkout page
HOW MUCH IS A POINT WORTH?
For every £1 spent you earn 1 Pie point
HOW DO I USE PAY LATER?
Select Pay later or Pay in 3 as your payment option at checkout. ONLINE ONLY
10% OFF
WELCOME OFFER
All new members enjoy 10% off their first purchase online. You also earn points for logging into your account each day.
FREE DELIVERY
OVER £70
Free standard shipping for all orders over £70, plus get free click and collect on any order.
FLEXIBLE PAYMENT
OPTIONS WITH KLARNA
Shop now and pay up to 30 days later or split your total into 3 interest-free installments using Klarna Online. No fuss, no fees.
EXCLUSIVE
PERKS
Enjoy exclusive discounts, pie point rewards, promotions and so much more. We make being a VIP club member worth your while.